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New Social Extensions Available in Bing Ads
Read more: New Social Extensions Available in Bing AdsAs of this week, Bing Ads is now testing social extensions for U.S. advertisers, in a limited beta, according to an update on the company blog last Friday. Bing ads social extensions help bridge the gap between paid search, which targets users on search engines, and social media. While search users are a highly valuable…
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Six Reasons Your Startup Should Invest More In Paid Search
Read more: Six Reasons Your Startup Should Invest More In Paid SearchSince its inception in the early 2000s, pay-per-click (PPC) advertising has grown to be a staple of every major brand’s digital marketing strategy. Paid and organic search traffic have become equally important, and the flexibility offered by paid search results – as opposed to having Google choose your result for you – makes them a…
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Paid Search Roundup for October 2014
Read more: Paid Search Roundup for October 2014It’s that time of the month again – September has come to a graceful close here in the Pacific Northwest, winding down what has been an eventful summer (and month!) for paid search. Each of the big platforms had something interesting to offer in September – read on for details! AdWords The undisputed leader in…
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