
Chances are, if you own a small business, and you’ve dug around for some info on how to optimize your website in 2014, you’ve seen the phrase “content marketing” thrown around a few times. It’s the buzzword of the decade in SEO, and these days it seems everybody who offers SEO services – even for…

Ever wondered what it takes to be a Google expert? On May 21st, we invite you to hear it from the experts themselves – courtesy of Google Partners Connect, an exclusive event sponsored by none other than the search giant itself. Google Partners is a program designed to grow the connections between small businesses and…

Optimizing your website for search is important in receiving the recognition you deserve from Google. However, there are some SEO ‘don’ts’ that every internet marketing agency should know and avoid at all costs. Promise first-page results on Google. The search industry is an ever-changing industry, therefore guarantees should never be made. Although you can control…

Marketers love buzzwords. And we especially love buzzwords that sum up exactly what we’re trying to do, and make it sound all cool and impressive at the same time. So it’s not surprising that this concept of ‘Agile’ marketing has taken storm in the past year or so. Not only does it bring to flexibility,…

It’s that time of year again: the leaves are on the ground, the pumpkins are out, and tonight toddlers and teens alike will roam the streets, each in search of their own spooky (or mischievous) adventure. For those of us who have outgrown the lust for hoarding sweets, or the fear of Halloween spirits, October’s…

You own a small business. You’re not happy with your search rankings. In fact, your competitors are much farther up the page than you, and you know they shouldn’t be. You do what they do better, and Google should know that. You might be asking yourself a few things: How can I outrank my competitors?!…

The web has been all aflutter over the past week with the news of Google’s most recent algorithm update. Known as Hummingbird, it is so named for the lightning-fast, agile little creature that the search giant believes embodies the efficiency and precision Google will achieve in the coming years. It’s no surprise, either, that this…
Google and AdWeek recently released a new infographic highlighting the importance of multiscreen shopping this holiday season. If you were thinking about using mobile PPC ads this holiday season and haven’t, you may want to test a campaign now.
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